New Balance Numeric: “A Place in the Sun”

When I was skateboarding heavily 20 years or so ago, if you told me that New Balance would one day have a skateboard team and video (let alone a sneaker for skateboarding), I would have probably snickered and laughed at you. Skateboarding has definitely come a long way from the rebellious, anti-mainstream activity it was when I was skating. Besides the sport itself, the first skateboarding video from New Balance’s brand new skate division shows that skateboarding videos and photography have also come a long way. It’s pretty cool to be able to witness it’s growth and evolution.

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